Christmas is a season of giving, and while many traditions come to mind—decorating the tree, sharing festive meals, and exchanging presents—there’s one holiday custom that stands out for its personal touch: the Christmas card. These cheerful tokens of goodwill have been a staple of the holiday season for centuries, carrying messages of love, joy, and good cheer to people near and far. But have you ever wondered about the history of Christmas cards and how they evolved into the beloved tradition we know today? Let’s take a journey through time and explore the fascinating history of Christmas cards and how they became one of the most cherished history gifts of the season.
The Birth of the Christmas Card
The history of Christmas cards dates back to the early 19th century. While written greetings and seasonal messages have been exchanged for centuries, it wasn’t until the 1840s that the modern Christmas card, as we know it, was born. The first known Christmas card was created in 1843 by Sir Henry Cole, a British civil servant, and artist John Calcott Horsley. Cole, who had a busy life and limited time to send personal holiday messages, wanted to create a way to send a greeting to his friends that was both convenient and festive.
His card featured a family scene, with people toasting around a table, and the message: “A Merry Christmas and a Happy New Year to You.” Printed on stiff paper, it was sold for a shilling—equivalent to a week’s wages for many at the time. This first Christmas card was a commercial success, and its popularity quickly spread across England.
The success of Cole’s card marked the beginning of a new tradition—sending printed cards as a way to convey holiday wishes. While initial cards were relatively expensive and only affordable to the upper class, advances in printing technology eventually made them more accessible to the wider public, and by the late 19th century, Christmas cards were a common sight in homes across Europe and North America.
The Evolution of Christmas Cards
As the years went on, Christmas cards became more diverse, both in design and sentiment. In the early days, many cards featured elaborate, sometimes even over-the-top, illustrations—think ornate borders, gilded edges, and festive imagery like holly, snowflakes, and angels. These cards often carried religious messages or depicted the nativity scene, reflecting the spiritual significance of Christmas.
However, as the 20th century rolled in, Christmas cards started to evolve with the times. The designs grew simpler, and the themes expanded beyond religious or family scenes. Artists, such as Norman Rockwell and other American illustrators, began to contribute to the tradition, adding whimsical, lighthearted imagery to the mix—like jolly Santa Claus, playful snowmen, and animals enjoying the winter season.
In the United States, the post-World War II era saw a boom in the commercial production of Christmas cards. Mass printing allowed for more affordable prices, and the tradition of sending cards became more widespread. By the 1950s and 1960s, it became almost a social expectation to exchange holiday greetings, and the practice of sending Christmas cards became firmly entrenched in the cultural fabric of Christmas celebrations.
The Changing Nature of Christmas Cards
In today’s digital age, the tradition of sending Christmas cards is undergoing a transformation. While many people still send traditional paper cards, the rise of digital communication has brought about the popularity of e-cards—animated, customizable online cards that can be sent instantly to anyone, anywhere in the world.
Despite the shift to digital formats, physical Christmas cards have not lost their charm. Many still view the act of selecting, writing, and mailing a card as a meaningful way to connect with loved ones during the holiday season. In fact, the tactile nature of a paper card—a physical object that can be displayed on a mantelpiece or hung on a tree—reminds us of the sentimental value of giving, especially when it’s tied to the personal touch of a handwritten message.
Some people also embrace the tradition of creating their own history gifts in the form of personalized Christmas cards. These can include custom photos, family updates, or unique messages, adding a deeper layer of personalization to the tradition. For many, these cards are not just a way to say “Merry Christmas,” but an opportunity to share cherished memories and highlight milestones from the past year.
The Cultural and Emotional Significance of Christmas Cards
The significance of Christmas cards goes beyond the simple exchange of festive wishes. They embody the spirit of Christmas itself: love, generosity, and connection. In a way, they serve as a bridge between people—whether they’re near or far. A carefully chosen card, paired with a handwritten note, can convey warmth and affection in ways that a text message or email might not.
Moreover, Christmas cards often become keepsakes, saved and displayed year after year. As families grow and traditions evolve, the cards we send and receive become markers of time—capturing moments, memories, and milestones that can be cherished for years to come.
Conclusion: A Tradition Worth Keeping
The history of Christmas cards is a testament to the enduring power of tradition, and their evolution tells us much about changing technologies, social customs, and our ever-present need to connect with one another. From the early days of Sir Henry Cole’s first card to the modern age of digital greetings, Christmas cards remain a timeless history gift that spreads joy, warmth, and love.
Whether you opt for a traditional paper card or a modern e-card, taking the time to send a heartfelt message to friends and family is a way of participating in a beautiful holiday tradition that has stood the test of time. So, this Christmas, take a moment to choose a card that speaks to you—because in the end, it’s not just the card itself that matters, but the love and thoughtfulness behind it.
